The incidence of shopping scripts as a switching cost for business customers. An empirical research in a business-intensive industry

Dettagli Libro

• Titolo: The incidence of shopping scripts as a switching cost for business customers. An empirical research in a business-intensive industry
• Autore: Del Giudice Manlio, Della Peruta M. Rosaria
• Curatore:
• Traduttore:
• Illustratore:
• Editore: European Scientific Press
• Collana:
• Data di Pubblicazione: 2012
• Pagine:
• Formato:
• ISBN: 9788890787911
• Economia - Economia